Head of Growth / Senior Growth Manager

About the role

A remote-first B2B SaaS company focused on referral and user-led growth is looking for a Head of Growth / Senior Growth Manager. You will lead growth across demand generation, product marketing and sales enablement, own the funnel from campaign strategy through closed-won, and build the automation and measurement systems that support the company's growth.

Key responsibilities

• Plan and run integrated campaigns for product launches, category events and company announcements.
• Build and optimise demand generation across paid, owned and earned channels, measuring pipeline from first touch through closed-won.
• Run a flagship industry awards programme and activate community opportunities for distribution and brand building.
• Grow a micro-influencer programme with industry practitioners, investors and software operators.
• Build automated workflows, integrations and AI-enabled systems connecting CRM, product data and marketing channels.
• Use Claude or similar AI tools to reduce manual work and document workflows for team reuse.
• Set up tracking and reporting, and develop product positioning, launch plans, customer stories, newsletters, website updates and sales enablement materials.
• Work closely with leadership and teams across content, partnerships, design, product and sales.

Required profile

• Six to eight years of experience in a high-growth environment, ideally in B2B software, with ownership of growth, content or demand generation.
• Track record of demand generation or content programmes that produced measurable pipeline.
• Hands-on experience building technical growth, marketing automation, analytics, data or AI-enabled workflows.
• Strong technical fluency with marketing automation, CRM, analytics and CMS tools such as Framer or Webflow.
• Experience in B2C growth; PLG, referral or word-of-mouth experience also valuable.
• SEO or GEO experience, strong design judgment and clear, persuasive English writing.
• Organised and autonomous, able to discuss technical topics with engineering teams.

What we offer

• Base salary of EUR 100,000 to EUR 120,000 per year, with flexibility up to EUR 130,000.
• Equity through a virtual stock option plan.
• Visa sponsorship is not available.
• Remote work, with availability within CET plus or minus three hours.